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ICE PLAY F/W 2022

January 2022

ICE PLAY's autumn/winter 2022-23 is an immersion in the Italian wonderland of the 80s. The magic of Milan to drink is the common thread that links the men's and women's collections, an injection of saturated, fluorescent, bright colours. A true chromatic kaleidoscope expressed through boxy fits, in the wake of the famous paninari of Piazza San Babila, creators of an aesthetic movement celebrated by films, songs and video clips, immortalized with the inevitable Polaroid snapshots. The cassette tapes listened to at full volume thanks to the first walkmans, Madonna's hits, Duran Duran posters, Michael Jackson's choreographies, Cher's revolutionary make-up. The disco club activates unprecedented emulation mechanisms that still influence the fashion scene today, never tired of celebrating the virtues and excesses of a mythical decade. A true pop universe from which ICE PLAY has drawn heavily by revisiting the famous winter snowfall of 1985, the ideal setting for the collection.

ICE PLAY's female proposals are a clear homage to the famous aerobics VHS tapes recorded by Jane Fonda. Logoed tops and leggings meet black & lettering prints white alternating with fluorescent colors such as lime green. The maxi scarlet hoodies act as dresses with pouch pockets, perfect together with the matching patent leather puffy jackets. Leisurewear enters the scene thanks to teddy jackets expertly combined with tracksuits with vintage prints. The attention to detail is demonstrated by the contrasting stitching on the outerwear that can be separated thanks to sleeves fastened with press studs. The pop print in homage to cassette tapes marries denimwear while the knitwear is enlivened by oblique bands and the inevitable logomania. Strategic drawstrings update the 80s silhouettes of the textured chenille tracksuits. Blazer/pants suits are the official uniform for global travelers ready to pack matching scarves and bags. The must have item? The oversized eco-fur, envied by all Dynasty viewers.

The activewear inspiration is also present in the men's collection, as evidenced by the numerous fleece tracksuits combined with maxi down jackets with hoods and padded vests. The denim-effect print is worn with seasonal accessories: backpacks and bum bags with tone-on-tone XL logo. The urban proposals feature corduroy jackets and cargo trousers decorated with pockets and metal zips. A lively striped palette distinguishes the knitwear, irregularly sized bands and contrasting nuances ensure a burst of joy. Alternatively, ICE PLAY offers mélange sweaters with all-over logo to be worn with jackets lined in soft teddy and matching cap.

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